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Welcome to Research!
Develop Your Topic
Books & Media
Databases & Journals
Websites
Market Research & Consumer Demongraphics
Primary Sources in the Archives
Social Media Research Tools
Talkwalker
Search for one project and narrow by sentiment and simple demographic information.
Google Trends
Search terms to see a history of when they were trending, where they were trending, and associated terms.
Consumer Demographics
Statista
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Statistics portal integrating statistics and other quantitative data on over 80,000 topics including media, business, finance, politics, and more.
United States Census Bureau
Leading source of quality data about the nation's people and economy. Provides access to data through products and tools including data visualizations, mobile apps, interactive web apps, and other software.
ESRI Know Your Neighborhood
Explore demographics, profiles, and spending habits by zip code.
Ad Council
The Ad Council was founded as a national nonprofit in 1942 with the belief that creative marketing can solve complex social issues.
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